Helping Boost Body Confidence Amongst Mums-To-Be

Helping Boost Body Confidence Amongst Mums-To-Be

September 2013

Bio-Oil, it’s a brand synonymous with pregnancy. A clinically proven oil designed to help with scars, stretch marks and uneven skin tone; it is also the best-selling skincare product in 16 countries and has won over 135 awards.  In the UK alone they have over 160,000 fans on Facebook with their page full of praise for this little miracle of a product. They are clearly doing something right. 

You’ve probably seen their TV advert that is running at the moment.  Stretch marks remind us what an incredible miracle is happening inside of our body but being body confident after your baby has arrived can be quite a different matter!  Bio-Oil has found that over a third of new mums feel under pressure to get back to their pre-baby body just one month after birth.

This new research, which was commissioned by Bio-Oil, highlights the pressures faced by new mums in the first three months after the birth of their baby. Of the mums surveyed, 60% said they weren’t prepared for the skin and body changes they’d experienced. On the list of the biggest body concerns for new mums, stretch marks top the table, with 43% worried about them, closely followed by baby weight (40%).  The pressure from the media and celebrities was cited as reasons for mum’s feeling down about their body image.

To help new mums find their way through the maze of the first 3 months, Bio-Oil has created a new website to help support mums after birth, by providing a realistic insight into how the body recovers from pregnancy and adapts to motherhood.  It features videos, clear information and an opportunity for you to express your views.

This is a company that goes beyond having a good product; they want to help and support mums-to-be during their pregnancy journey. So lean on them and see how they can help you, visit